2021 was a busy year for Google as it brought many Algorithm updates. These updates made 2021 for SEO really stressful as they have to keep up with every update amid this pandemic. Google updates its search algorithm thousands of times every year. However, many of them go unnoticed. But, some updates catch the attention […]

Google has finally confirmed updates to the local search algorithm recently rolled out which it is calling the November 2021 local search update. The search engine giant confirms an algorithm update began rolling out to local search results at the end of November 2021 and concluded on December 8. Here is all you need to […]

What is the first thing that comes to your mind when you hear “LinkedIn”? Most probably, a platform to seek and give jobs. But it has evolved so much over time. Now it is no more just a job portal. LinkedIn has transformed into a platform where business connect with other businesses. It is a […]

Social media can be a great place to utilize when it comes to online business and there is no doubt about it. But like everything, even social media has its pros and cons. First off, it is important to understand the importance and the positive and negative aspects of social media. You will be able […]

Do you want some tips on how to improve Google ads quality score? Then you can find some effective methods to improve your Google ads quality score in this article. So bear with me till the very end. You might already be aware of the importance and benefits of Google Ads quality score but you […]

Are you planning to start Outbound Marketing? This article will answer all of your questions regarding outbound marketing. Let’s jump right in What is Outbound marketing? Outbound marketing is when you start conversations with your customers in order to attract them to your brand. For instance, cold calls, TV commercials, paid ads and direct mails […]

Are you wondering why don’t you get the attention you deserve on Facebook? Every digital marketer wants attention. And that is the ultimate goal of social media, right? Millions of posts are being uploaded on the social media every day. So how do you make sure that your Facebook post stands out? How do you […]

As a digital marketer, one skill that you must possess is the skill of negotiation. Most people think negotiation in terms of price only, but it is far from the truth. It has many possibilities beyond money. For instance, you can negotiate your salary; you can negotiate your perks, job benefits etc. Negotiation is the […]

The word “engaging” has almost become a necessity of the content marketing industry in present times. Business owners are now starting to understand the changes in consumer culture. They are now creating content that serves the next generation of audiences. But there is a big problem with the new trend. This is due to the […]

Having a top notch social media profile can get you more exposure on the web, help you interact with your followers or customers, and improve your online reputation. Except if you have a major site related with your name, your social media profiles are generally the first results Google shows when somebody searches for you. […]