As i have said many times previously that a website is the face of a business online. How great impact your website can have on a visitor will very much determine their decision to buy your products or not. A visually appealing website with useful content will impress the visitor and then he is more […]

If you think smartphone is the future you are wrong. Smartphone is the now. The sales of mobile phone are rising at an unprecedented rate. And this is because mobile phone users are so important to e-commerce companies. Now a days we are seeing a shift from shopping on desktop to shopping using mobile phones. […]

Website security is a hot topic these days. This is due to the number of hacking events we are observing every day. Hacking of personal social media accounts of famous people to hacking of government and private firms websites, hacking is a common trend in the news. Hackers usually target big brands to ask for […]

Are you experiencing continuously decline in your sales? Even after putting various efforts you are just unable to get any productive results. Then you might be making some mistakes which you are unaware of. This article will revolve around those mistakes. B2B market size is growing at an unprecedented rate and it is expected to […]

Leads are an important asset for a business functioning online. Without leads it becomes very difficult to grow the conversions and sales. And leads are very important for B2C. B2C are basically companies or organizations that deals or sells directly to individual customers. Lead generation for B2C is searching for new prospects who are interested […]

How many times have I quoted “Content is king.” This is because content is an essential part of a website. Without content, a website is a clean slate. Content serves no purpose when you don’t promote it. When it is not promoted enough it is not good enough. And this is not fair because you […]

“Voice Search” is the talk of the town these days. And why not. Isn’t it amazing that you can search anything effortlessly just by speaking. This is the new trend. The popularity of voice search has increased manifolds in recent time. This is because it is convenient and less time-consuming. I mean why would you […]

Are you struggling to make your social media marketing strategy successful? Are your efforts on social media does not seem to produce any positive results? Then this article is just for you. Social media marketing is no longer a ‘unique stuff’ that people went crazy about in the past. This is because brands and Digital […]

Website traffic is what every marketer is fighting for. And let me guess you have chosen WordPress as your website’s CMS because we all have. The reason most business’ choose WordPress for their CMS is because it has some powerful features that makes it SEO-friendly. In Digital Marketing, SEO is a crucial factor especially when […]

Let’s be clear high Click-through rates (CTR) means successful Google AdWords campaign. How? This is because high CTRs are critical as they directly affect your cost per click and quality score. This will eventually influence how much a lead or sale costs you. Hence, a high CTR is important. If you also want to improve […]