Brand awareness relates to how memorable your brand or company is to your target consumers. It refers to how quickly people remember your brand when they hear or see your company name or emblem. How can you raise brand awareness, especially if your company is brand new? That’s how, with […]
Read Time : 3 Minutes
How Marketers use Artificial Intelligence for Business?
Do you want to want to raise your profits by modernising your marketing strategy? Do you want to utilize technology for the benefit of your business? In order to do all of these things, you have to leverage technology in your marketing strategy. What type of technology is best for […]
Read Time : 6 Minutes
7 Content Marketing Tips for your Small Business
For a small business, content marketing is the best tactic to grow audience base and increase brand’s recognition. Content marketing is not limited to just blogs, but it also includes infographics, whitepapers etc. In this article, I will be discussing why small business owners should deploy a content marketing strategy […]
Read Time : 5 Minutes
All you need to know about Customer Acquisition
Competition has increased so much in present times that it has become so hard for businesses to acquire new customers. This customer acquisition has become a tough task for many business owners. In this article, I am going to take you through a guide to customer acquisition. Let’s jump right […]
Read Time : 4 Minutes
How to kickstart your personal branding campaign?
There was a time when only famous celebrities and companies could have personal brands. Actors, sportsperson, musicians, politicians etc. got a lot of attention. Now times have changed. Now literally anyone can become a thought leader if they are willing to put their time and effort into it. Ordinary people […]
Read Time : 4 Minutes
How to identify right target audience for your business?
A big risk is always associated with the launch of a new brand, its product and services. In order to minimize this risk it is important to understand the market landscape, it will allow you to focus your marketing efforts in the most cost effective way. One of the most […]
Read Time : 4 Minutes
Digital marketing trends you can watch in 2021
We have seen a rapid transformation in the field of digital marketing. The transformation from conventional methods of marketing to latest marketing methods took over a decade to happen. But the transformation within digital marketing area happened so quickly due to the pandemic. Marketers are witnessing new trends which are […]
Read Time : 5 Minutes
What will be post pandemic scenario of Digital Marketing?
As the entire world is getting back to normal after this COVID-19 pandemic caused havoc, one area that got impacted the most (for the better) is the Digital Marketing. Few decades ago nobody could have imagined that there will be a thing called internet which will be used for marketing […]
Read Time : 7 Minutes
Methods to use to earn high-quality links organically
Are you looking for some legit link building tactics to improve your backlink’s profile while improving the search experience and creating a healthy backlink ecosystem altogether? Then you are not alone. As Digital marketers and SEO experts, links are something that we can’t ignore. I mean you can love them […]
Read Time : 4 Minutes
You must know about these content marketing types
Content is no longer just an article or a blog post. It has transformed into various forms over the years especially due to boom of the internet. Various types of content are being produced in millions on the internet. Content marketers are also adopting these different Content marketing types to […]
