Do you want to want to raise your profits by modernising your marketing strategy? Do you want to utilize technology for the benefit of your business? In order to do all of these things, you have to leverage technology in your marketing strategy. What type of technology is best for […]
How to Utilize Google Tag Manager for Business?
Have you ever heard of Google Tag Manager? If not, then this article is the one-stop destination to all you need to know about it. Even if you are using Google Tag Manager but not getting expected results then there could be some reasons behind this. You may be doing […]
How to Set up Google My Business for your Brand?
If you are running an online business then you must have faced the struggle of promoting your business. The biggest problem that marketers face is promoting their business amongst the local audience. Well Google My business is the solution for your problem. What is Google My business? How it will […]
Steps to Create a Top Notch LinkedIn Marketing Strategy
Though LinkedIn was started as a platform for job-seekers and job-providers in 2003. Over the years, it has transformed itself into a business networking website. It is very popular among the business community. LinkedIn has become one of the best business marketing tools. So, to get a competitive edge over […]
7 Content Marketing Tips for your Small Business
For a small business, content marketing is the best tactic to grow audience base and increase brand’s recognition. Content marketing is not limited to just blogs, but it also includes infographics, whitepapers etc. In this article, I will be discussing why small business owners should deploy a content marketing strategy […]
Build a Conversion Funnel that will Multiply your Profits
Are you looking for ways to multiply your profits of your conversion funnel? Then you should bear with me till the very end of this article. First off, what is a conversion funnel? A conversion funnel is a visual representation of the stages in a customer’s journey, from the second […]
How to make Customers Review Your Business Online?
If I ask you, what is the most common thing you look for whenever you shop online? I think probably your answer is “Customer Reviews”. Everybody will agree with me on this. Even I scroll down to the review section when looking for a product online. In the older days, […]
How to improve your Customer Acquisition Strategy?
Customer acquisition has become so competitive these days that marketers are struggling with acquiring new customers as well as retaining the existing ones. And it is causing a lot of loss to them because without a customer, you don’t have a business. And without regular customers, you don’t have a […]
How to identify right target audience for your business?
A big risk is always associated with the launch of a new brand, its product and services. In order to minimize this risk it is important to understand the market landscape, it will allow you to focus your marketing efforts in the most cost effective way. One of the most […]
E-commerce metrics to measure to enhance business
E-commerce field is progressing at a rapid rate. More and more players are entering this online market place. It has become very difficult for businesses to keep up with the competitors and in this race to secure the top most position they forget to measure their progress which harms their […]