When we hear the word search engine, Google is the first thing that comes to mind. In fact, the two terms have become interchangeable. Google rules the search engine market with more than a percentage of 90%. And yes, that means there are other search engines as well (something most […]
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What are some of the Best Content Marketing Tips?
Successful marketing on digital platforms require effective content marketing strategy. However, many businesses struggle to keep their content marketing campaigns up to the mark. Thus, in this article, we will be talking about some of the best content marketing tips. So, make sure to check them all out. Content is […]
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What is the Difference between B2B vs B2C Marketing?
Business organizations that deal with final consumers need to have a whole different marketing approach than those catering to other business organizations. The two can’t have same approach at marketing or else it won’t be effective at all. But why is there such a difference? What are the factors that […]
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Best Blogging Tips for your Business
Content is a founding pillar of marketing. And thus, no digital marketing plan can really be effective or successful in absence of a proper content marketing strategy. Content marketing extends to many marketing channels like social media marketing, email marketing, video marketing, and so on. But blogging is generally at […]
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Differences between Inbound v/s Outbound Marketing
Marketing can be broadly divided into two types—inbound and outbound. In order to successfully market your business on digital platforms, it is crucial to understand the differences between the two. So, in order to help you with that, we have curated a list of key differences between inbound v/s outbound […]
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Why Small Businesses Should Outsource SEO Services?
Optimizing for search engines has never been easy—well except if you hire professional SEO services. There are a number of reasons that explain why to outsource SEO services is simply better than doing it in-house. And we are going to talk about all that in this article. So, read on. […]
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Best Tips to Better Social Media Marketing Strategy
Being one of the most important aspects of digital marketing, social media marketing provides immense benefits to a business. Is this form of marketing not working out for you? Then you probably need to fix your SMM strategy. So, read on and learn about some of the best ways to […]
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Some Advantages and Disadvantages of PPC Advertising
For effective marketing on digital platforms, one needs a number of organic and paid methods. And today, we are going to discuss one of the most important models of paid advertising—PPC. So, read on to learn about the advantages and disadvantages of PPC advertising. In order to effectively market your […]
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Actionable Tips for Mobile Optimization of your Website
Optimizing for mobile phones has become extremely important for businesses these days. However, many businesses still struggle to keep a mobile-friendly online presence. And hence, in this article, you will find a list of the best actionable tips for mobile optimization of your website. So, read on. Mobile optimization is […]
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Top Facebook Page Benefits for your Business
In the current world digital market, social media marketing has become quite important for every business. And being one of the most used social channels, Facebook is generally central in social media marketing. The first step to Facebook marketing is setting up a page for your business. That being said, […]
