Content is a founding pillar of marketing. And thus, no digital marketing plan can really be effective or successful in absence of a proper content marketing strategy. Content marketing extends to many marketing channels like social media marketing, email marketing, video marketing, and so on. But blogging is generally at […]
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Differences between Inbound v/s Outbound Marketing
Marketing can be broadly divided into two types—inbound and outbound. In order to successfully market your business on digital platforms, it is crucial to understand the differences between the two. So, in order to help you with that, we have curated a list of key differences between inbound v/s outbound […]
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Best Tips to Better Social Media Marketing Strategy
Being one of the most important aspects of digital marketing, social media marketing provides immense benefits to a business. Is this form of marketing not working out for you? Then you probably need to fix your SMM strategy. So, read on and learn about some of the best ways to […]
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Actionable Tips for Mobile Optimization of your Website
Optimizing for mobile phones has become extremely important for businesses these days. However, many businesses still struggle to keep a mobile-friendly online presence. And hence, in this article, you will find a list of the best actionable tips for mobile optimization of your website. So, read on. Mobile optimization is […]
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Top Facebook Page Benefits for your Business
In the current world digital market, social media marketing has become quite important for every business. And being one of the most used social channels, Facebook is generally central in social media marketing. The first step to Facebook marketing is setting up a page for your business. That being said, […]
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15 Best Instagram Marketing Tips for your Business
Instagram is one of the most popular social media platform—and hence, also a central platform for most business’s social media marketing strategy. Is your Instagram marketing plan failing? Are you looking for way to improve your marketing campaigns on this platform? If the answer to any of these questions is […]
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How to Keep your Bounce Rate in Check?
High bounce rate is an SEO nightmare for most webmasters. It is one of the major factors that keep a website from ranking. In fact, it can lead to penalization—thus bring down your rankings on SERPs. High bounce rates are generally an indication that your visitors are not having a […]
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Influencer Marketing Dos and Don’ts that you must know
Influencer market is bigger than ever now. And it only seems to just keep expanding. Influencer marketing has greatly transformed how business market and advertise their products and services on the social media. Hence, if you are planning to reach your target market with the help of influencers, then you […]
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How to do Effective B2B Digital Marketing?
Marketing your products and services to other business organizations is way different than marketing it to individual shoppers. Hence, B2B marketing greatly differs from B2C marketing. Are you a B2B business looking for ways to do marketing on digital platforms? If yes, then read this blog and learn about ways […]
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Best Email Marketing Tips every Business needs to know
Email marketing is one of the most important and effective marketing methods. And if it is not working out for you, then you are probably not doing it right. That being said, let’s talk about the best email marketing tips that every business needs to know. Marketing through email has […]
