Over 455 million websites all across the globe are powered by WordPress. And with this, it continues to be the most use content management system—despite the word that it’s dying. Businesses love to use WordPress to build their website since it is so easy to use and has a lot […]
Why Website in Marketing is So Important?
For a digital business, it is crucial to have a great online presence. And although many businesses do it without a website, in order to realize your business’s full marketing potential, you need to have a website. Having a website can be really advantageous for your business. How does that […]
Common Digital Marketing Mistakes that make Campaigns Fail
Digital marketing can be really beneficial for a business—only when done right. There are many common reasons that make digital marketing fail for small businesses. Thus, if you want to make sure that you achieve all your digital marketing goals effectively, you need to be aware of those commonly made […]
Best B2C Digital Marketing Tips for Businesses
With the digitalization of marketing, the business industry has gone through a radical change. A great strength of digital marketing is that this, unlike traditional marketing methods, is equally available for everyone. And hence, our online marketing success is mostly dependent on our strategies. Are you looking for ways to […]
Actionable Tips for Mobile Optimization of your Website
Optimizing for mobile phones has become extremely important for businesses these days. However, many businesses still struggle to keep a mobile-friendly online presence. And hence, in this article, you will find a list of the best actionable tips for mobile optimization of your website. So, read on. Mobile optimization is […]
How to Keep your Bounce Rate in Check?
High bounce rate is an SEO nightmare for most webmasters. It is one of the major factors that keep a website from ranking. In fact, it can lead to penalization—thus bring down your rankings on SERPs. High bounce rates are generally an indication that your visitors are not having a […]
Why Invest in Professional Website Development Services?
Marketing a business or a brand on digital platforms is not an easy task. There are many crucial factors that come into play for effective digital marketing and SEO. And one of such crucial factors is your website. Hence, it is important to make sure that you have a great […]
What are the Ways to Improve Website Navigation?
There is some or the other forms of navigation on every website. However, not all websites have good navigation. This can adversely affect the UX of your website which will further negatively affect your business in many ways—higher bounce rate, poor dwell time and conversion rates, and so on. Therefore, […]
What are the Benefits of Digital Marketing for Small Businesses?
Digital marketing has become immensely important for businesses to survive and grow in the present day market. However, some small businesses are still not convinced of its importance. Therefore, in this article, we are going to talk about the benefits of digital marketing for small businesses. The digital market has […]
Landing Page SEO—Here’s some Tips to Improve it
Landing page bears great importance for online businesses. It is the page on your website where the visitors convert into leads. However, there are certain issues that can affect the efficacy of your landing page. One of them being its visibility, or lack thereof. Therefore, having a proper landing page […]