For online businesses, the landing page is crucial. It’s the landing page of your website when visitors become leads. However, there are a few factors that can detract from your landing page’s effectiveness. One of them is its visibility, or rather its lack of it. As a result, it’s critical […]
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Effective Marketing Strategies for Healthcare Industry
When it comes to running a business, marketing is always necessary; otherwise, how would people know about your existence? It applies to all industries, and the healthcare industry is no exception. When it comes to placing advertisements and catching the attention of patients, it is something that requires meticulous attention and […]
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Your Ultimate Guide to Meta Description
The importance of Meta Description is well-known in the SEO world. Every content needs keyword-rich, concise and to-the-point Meta Description. But, how to create an effective Meta Description? If you are struggling with writing a winning Meta Description, don’t fret! This post is your ultimate guide to Meta Description. Just […]
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How to Create Winning Content on Instagram?
With over a billion users, Instagram is many times engaging than other social media platforms like Facebook and Twitter. Majority of users use Instagram to research on products and services with buying intent. And Instagram is not just for B2C companies, it is also a great place for B2B companies. […]
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Advertising Conversions: Types and when to use them
Conversions is the most talked about aspect when it comes to digital marketing. A conversion means an action that a potential customer takes on your website or landing page to further interact with your business or product. This can be any desired goal or action that a visitor takes on […]
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Grow YouTube Channel with these Strong Tips
YouTube, also referred to as the ‘second-largest search engine’ can help users find your content quickly and drive engagement. As you may already be aware that video marketing is getting more and more prevalent in the recent years. Hence, people are focusing more on YouTube as it gets one billion […]
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Top Notch platforms for Content Marketing
We are moving away from the conventional methods of marketing to modern methods and a new domain that we are witnessing growing now is Digital Marketing. In the last few years, the reach of internet has increase to many times. So, to capitalize on this internet audience companies are extensively […]
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7 Tips to Make Advertisements Compelling and Appealing
What is one of the most effective methods to encourage customers to buy your products in this digital world? The answer is Online Advertisements. But, does every advertisement lead to increase in business? Maybe not. Why is that? Because not every advertisement is persuasive enough to make people buy your […]
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Why is Inbound Marketing Better than Outbound Marketing?
Marketing approaches can have two broad divisions—inbound and outbound marketing. And while both have their advantages, most believe that former is better than the latter. In fact, more and more businesses have been investing in inbound marketing. Why is that so? How is inbound marketing better than outbound marketing? Read […]
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Importance of CTA in Website and Tips to Improve it
CTA, which is short for Call to Action, is said to bear great importance in marketing. As marketers and web developers agree, it is also a crucial element in a website. If the CTA buttons and elements in your website is messed up, it can mess up your whole website. […]
